Job Title:

Regional Head – South (Tile Adhesives Vertical)

Location:

Flexible – Bengaluru / Chennai / Hyderabad (South-based)

Role Purpose

To lead and scale the South India Tile Adhesives business by driving channel and project sales, strengthening market presence, building high-performing teams, and delivering sustainable revenue growth across all southern states.

Key Responsibilities

Sales & Business Growth

• Own end-to-end P&L and topline growth for South region – Retail (Channel) + Projects

• Drive market penetration, secondary sales, and distributor productivity

• Build strong relationships with key dealers, distributors, builders, architects, and contractors

• Expand presence in premium, institutional, and project segments

Channel Management

• Strengthen and expand distributor & dealer network across South

• Ensure effective pricing, schemes, visibility, and product push

• Monitor credit, collections, and inventory health

Project Sales

• Lead project specification and conversion with builders, developers, architects, PMCs

• Drive approvals, sampling, mock-ups, and site-level conversions

• Coordinate with internal teams for execution and delivery

Team Leadership

• Lead and mentor a team of ~18 members (Regional / Area / Territory Managers)

• Set clear targets, KPIs, and performance review mechanisms

• Build a high-performance, accountable, and motivated sales culture

Strategy & Execution

• Develop region-specific sales strategy, market mapping, and expansion plans

• Track competition, pricing trends, and market intelligence

• Ensure strong coordination with marketing, supply chain, and finance teams

Candidate Profile

Experience

• 12–18 years of experience in Tile Adhesives / Construction Chemicals

• Minimum 5–7 years in a leadership role managing large teams

• Strong exposure to South Indian markets (TN, KA, AP, TS, KL)