Your responsibilities as a Media Performance Associate Manager (Programmatic) –
Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues
Conduct full analysis of campaign performance, optimizations, issues, etc
Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives
Traffic all creatives into platform and set up campaigns prior to launch date
Maintain knowledge of media technology buying platforms and analytic tools
Navigate through variety of third-party systems to complete monthly billing documentation
Analyse campaign performance and make strategic investment and tactical media optimizations
Provide clients with programmatic media recommendations and optimization strategies that align with objectives
Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's
You will fit right in if you have –
2- 4 years of experience, at an advertising agency, publisher, or ad tech provider
Graduate / BE/B.Tech/MBA Extremely strong understanding of Online Media and Programmatic experience
Working knowledge on the following will be an added advantage o DSP platforms like DBM, Mediamath , Appnexus etc- will be an added advantage o o Should be aware of Adserving technologies, and analytical tools like GA and Omniture o Conversant with measurement tools used in Programmatic like Atlas, Neilsen, IAS etc
Expert proficiency in Excel and comfort in handling large volumes of data in deriving consumer insight
If you are excited for –
Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you partner with our clients across the globe in various industries
Diverse team & progressive work environment
A place where learning never stops. We ensure you get trained on multiple platforms and domains which enables you to have cross functional experience within the organization
Empowering your ambitions through our dedicated Total Rewards Program, competitive pay and benefits package
YOU are the one we’re looking for-
Someone who truly understand what it takes to serve clients beyond expectations: crack one-off client challenges. Develop insights. Spark breakthrough creative ideas.
Publicis Global Delivery is proud to be an equal opportunity employer.
Eligible applicants will be considered without regard to race, colour, religion, sexual orientation, gender identity, ethnicity, disability status, marital status or any other characteristic protected by applicable local laws, regulations, and ordinances.