About Us:
We are Kraftshala. We are an online higher education institution committed to playing the long game of building a transformative skilling experience for the masses. We call this ‘Scaling with Soul’.
Scaling with Soul, to us, means we always prioritise student outcomes– specifically our Placement Rate (percentage of students placed)- over other metrics, such as number of enrolments or company valuation in the coming year.
This is, of course, easier said than done. There are painful choices to be made at every stage, from admissions to training to placements, that wouldn’t have been needed were we willing to give up on either of high quality or scale.
But in the long run, we believe that our obsession over these student outcomes will earn Kraftshala the trust of Indian students, their families, recruiting companies and the broader ecosystem.
That’s why we make each of our Placement Reports public, capturing how many students are placed in each batch, in what companies, at what salaries etc.
We don’t need to. None of our competitors do (though we’d be happy to be proven wrong and have more educators join us!). Simply put, we have tasted the benefits of an education model grounded in high quality paired with the transparency of student outcomes and now cannot imagine doing it any other way.
We are not the largest in terms of enrollments. Not yet.
However, we are proud to be one of the largest, if not the largest already, in terms of actual, verifiable placements.
And in terms of Placement Rate, the metric that matters most to us, we are the absolute best in edtech. In the last 4 years, we have placed more than 2400+ students with a Placement Rate of 94% (and improving).
This is our long game- to Scale with Soul. We invite you to join us for the play.
Funding
Kraftshala is backed by a number of eminent investors, including
Phanindra Sama and Sudhakar Pasupunuri, co-founders at Redbus and early investors in unicorns like Unacademy
Amit Kumar Agarwal, Saurabh Garg and Akhil Gupta, co-founders at Nobroker.com (the world’s largest NoBrokerage Property Site and India’s first realty startup unicorn)
Sujayathi Ali, Co-founder at ShopUp and Voonik
Doreswamy Nandkishore (Former Fortune 100 CEO, Head of Asia, Oceania, Africa for Nestlé S.A. and Professor, ISB)
Pallav Jain and Sarfaraz Khimani (co-CEOs of Performics, India's largest SEO/ performance marketing agencies)
What we Value (the Kraftshala Kode):
Kraftshala is on a mission to become the largest career launchpad in the world.
This is why Team Kraftshala is for the ambitious, the forever-learners, and most of all, for those who live to add value to others. In a world where education companies often lose sight of their core, we aim to Scale with Soul, to offer greater value to each stakeholder (including our team) everyday we get bigger.
Joining Kraftshala now means becoming part of a story still in its early chapters- one you’ll help shape with your ideas, actions, and leadership.
Here are things we care for:
We seek a value-adding mindset in prospective team mates. Folks who demonstrate a capacity to understand their users' needs and combine it with a willingness to go the extra mile to deliver, fit right in.
We value problem-solving skills. We look at problems objectively, work backwards from the user, solve for root causes, and make decisions for long-term good instead of short-term gain. We don’t let processes or hierarchies get in the way of adding value.
We believe speed matters enormously in business. We value people who move with urgency, have a bias for action, and are willing to take calculated risks in the face of uncertainty.
We look for people with high learning agility, the truth seekers who pursue the best data, ideas, and solutions with rigour and open-mindedness, and are constantly working to become better today than yesterday.
We admire people with ambition & courage to take on large goals. We are seeking to build a team of self-starters who demonstrate high ownership.
We aim for consistency and reliability and expect the same from others. Predictability just makes everyone’s life a lot smoother.
We believe people who demonstrate candour with care are the most effective: real, open and direct in communication, while still being highly empathetic.
We are practical optimists. Our team strongly believes in a better future and takes joy and pride in the fact that we are playing our part to make that future a reality.
Role Overview
Kraftshala runs training programs in Marketing and Sales for candidates seeking entry-level positions. One of the biggest reasons students choose Kraftshala is our strong placement outcomes - and that’s exactly why the Recruiter Partnerships team is such a critical part of the organization.
As part of this strategic, high-ownership role you’ll be part of a high-impact team to manage Kraftshala’s recruiter network, strengthen our brand in the employer ecosystem, and ensure a best-in-class placement experience for recruiters and students alike.
You’ll blend consultative B2B sales, relationship management, and operational execution to meet one of the most core goals at Kraftshala: career transformation.
Specific roles and responsibilities for the Recruiter Partnerships team are split into 2 parts:
Building New Relationships and Strengthening Current Ones
Identify, develop, and win new recruiter partnerships, in addition to strengthening current ones, for placing our students
Understand hiring needs and challenges to craft value-added propositions
Establish relationships and credibility with C - levels/Heads among prospective companies
Stay abreast with the recruitment ecosystem and keep an eye out on who’s hiring for what roles
Managing the Operations of Placements
Placements are not just driven by initiating relationships but also flawless execution. While you will have support from an operations team, placement processes can be complex, and you will need to stay on top of the execution and optimize consistently.
Co-create an effective hiring process that works for the recruiter and gives them the best chance of hiring from Kraftshala
Plan timelines effectively and communicate consistently with all stakeholders to ensure they are met as much as possible
Stay on top of the operations of the placement process and intervene as and when necessary
Coordinate with different stakeholders, internal and external to manage recruitment processes
Must-Have Skills:
2-4 years of prior experience in B2B Sales or Placement Management (We are not too fussed about the number of years. Experience is simply a proxy for capability, which is what we really care for).
Empathy and a high Emotional Quotient to actively engage with clients, understand & solve their challenges
A structured approach to problem-solving
High bias for action so you’re able to work with speed
Ability to clearly and crisply communicate ideas, both verbally and in writing with the ability to think on one’s feet
Demonstrated ability to take ownership, manage operations, and independently drive results
Working knowledge of MS Office (Excel, Word, and Powerpoint) and comfort with the general usage of tools and technologies that support process automation
What is the recruitment process:
Technical Exercise: This is a specific assessment designed to evaluate your fit for this role
Technical conversations: These will be online conversations wherein you can expect to be evaluated on your technical skills, your submission, and other competencies needed for the job (mentioned above).
Culture fit conversation: A call with one of our leadership team to ensure that there is a fit with the Kraftshala Kode.
Extending an offer: If all goes well, we will extend an offer mentioning the relevant details.
About Us:
We are Kraftshala. We are an online higher education institution committed to playing the long game of building a transformative skilling experience for the masses. We call this ‘Scaling with Soul’.
Scaling with Soul, to us, means we always prioritise student outcomes– specifically our Placement Rate (percentage of students placed)- over other metrics, such as number of enrolments or company valuation in the coming year.
This is, of course, easier said than done. There are painful choices to be made at every stage, from admissions to training to placements, that wouldn’t have been needed were we willing to give up on either of high quality or scale.
But in the long run, we believe that our obsession over these student outcomes will earn Kraftshala the trust of Indian students, their families, recruiting companies and the broader ecosystem.
That’s why we make each of our Placement Reports public, capturing how many students are placed in each batch, in what companies, at what salaries etc.
We don’t need to. None of our competitors do (though we’d be happy to be proven wrong and have more educators join us!). Simply put, we have tasted the benefits of an education model grounded in high quality paired with the transparency of student outcomes and now cannot imagine doing it any other way.
We are not the largest in terms of enrollments. Not yet.
However, we are proud to be one of the largest, if not the largest already, in terms of actual, verifiable placements.
And in terms of Placement Rate, the metric that matters most to us, we are the absolute best in edtech. In the last 4 years, we have placed more than 2400+ students with a Placement Rate of 94% (and improving).
This is our long game- to Scale with Soul. We invite you to join us for the play.
Funding
Kraftshala is backed by a number of eminent investors, including:
Phanindra Sama and Sudhakar Pasupunuri, co-founders at Redbus
Amit Kumar Agarwal, Saurabh Garg and Akhil Gupta, co-founders at Nobroker.com
Sujayathi Ali, Co-founder at ShopUp and Voonik
Doreswamy Nandkishore (Former Fortune 100 CEO, Head of Asia, Oceania, Africa for Nestlé S.A. and Professor, ISB)
Pallav Jain and Sarfaraz Khimani (co-CEOs of Performics, India's largest SEO/ performance marketing agencies)
What do we value (the Kraftshala Kode):
Kraftshala is on a mission to become the largest career launchpad in the world.
Team Kraftshala is for the ambitious, the forever-learners, and most of all, for those who live to add value to others. In a world where education companies often lose sight of their core, we aim to Scale with Soul, to offer greater value to each stakeholder (including our team) everyday we get bigger.
Joining Kraftshala now means becoming part of a story still in its early chapters- one you’ll help shape with your ideas, actions, and leadership. Here are things we care for:
We seek a value-adding mindset in prospective team mates. Folks who demonstrate a capacity to understand their users' needs and are willing to go the extra mile to deliver on that, fit right in.
We value problem solving skills. We look at problems objectively, work backwards from the user, solve for root causes and optimize for their long-term good instead of our short-term gain. We don’t let processes or hierarchies get in the way of adding value.
We believe speed matters enormously in business. We value people who move with urgency, have a bias for action and are willing to take calculated risks in the face of uncertainty.
We look for people with high learning agility, those truth seekers who pursue the best data, ideas, and solutions with rigour and open mindedness, and are constantly working to become better today than yesterday.
We admire people with ambition & courage to take on large goals. We are seeking to build a team of self-starters who demonstrate high ownership.
We aim for consistency and reliability and expect the same from others. Predictability just makes everyone’s life a lot smoother.
We believe people who demonstrate candour with care are the most effective: real, open and direct in communication, while still being highly empathetic.
We have learnt that Scaling with Soul requires frugality. Resource constraints help sharpen focus and breed inventiveness.
We are practical optimists. Our team strongly believes in a better future and takes joy and pride in the fact that we are playing our part to make that future a reality.
Associate, Program Management - Purpose & Role Description
As an Associate, Program Management at Kraftshala, you will be the engine that powers an exceptional student experience. You’ll be responsible for leading and executing various operational and relationship-building activities that ensure each student goes through an epic journey of growth, clarity, and confidence. You’ll be managing multiple batches, solving day-to-day issues, coordinating across stakeholders, and optimizing processes using tools and automation to minimize errors and delays.
Specific responsibilities will include:
Program Management
Taking charge of the entire learning expedition. Metric to Measure: % of students achieving key learning milestones
Being the first point of contact for students, solving queries promptly and empathetically. Metric to Measure: Average response/resolution time; Student satisfaction with support
Coordinating and executing live sessions and the overall schedule for students seamlessly. Metric to Measure: % of sessions conducted without errors or reschedules
Liaising with internal and external stakeholders (trainers, leads, industry experts) to ensure aligned delivery. Metric to Measure: Timeliness and clarity of stakeholder tasks; Stakeholder feedback
Closely tracking student progress using internal tools and offer personalized nudges/support. Metric to Measure: % of students receiving timely nudges/support
Process Optimization
Identifying and improving inefficiencies in program delivery processes. Metric to Measure: # of processes optimized; measurable impact on delivery quality
Leveraging automation tools and platforms (e.g., Notion, Zapier, etc.) to streamline workflows and reduce manual errors. Metric to Measure: % reduction in manual interventions; automation coverage across key steps
Some of your Monthly Outcomes for the first 4 months in this role:
Month 1:
Understand Kraftshala’s program workflows, internal tools (Notion, Sheets, Slack), and the student journey end-to-end
Shadow ongoing batches and support tasks like session scheduling, student communication, and progress tracking
Build familiarity with common student queries and support responses
Start documenting inefficiencies or gaps in delivery processes
Month 2:
Independently manage all core delivery workflows for at least one batch (sessions, progress nudges, presentations)
Begin managing student queries and issues directly, with minimal supervision
Identify and propose at least one automation/process improvement with expected impact
Month 3:
Own 2-3 batches independently: ensure smooth execution, stakeholder coordination, and high student satisfaction
Drive and implement at least two process improvements with clear metrics (e.g., fewer manual steps, faster turnaround)
Consistently hit KPIs on student support, batch operations, and delivery process reliability
Top Grading:
Student-Centricity: An A-Player engages students with empathy and goes the extra mile to ensure a delightful experience, whereas a B-Player treats queries as tasks and lacks a personal connection.
Value Additive Mindset: An A-Player constantly looks for opportunities to make each student interaction more meaningful - whether by connecting them to helpful resources, nudging them toward a breakthrough, or encouraging a growth mindset - and they don’t let internal processes or hierarchies stop them from doing what’s right for the student. In contrast, a B-Player sticks to solving only the stated problem and often lets rigid systems or reporting lines limit the support they provide.
Proactiveness: A-Player anticipates and addresses problems before they affect students whereas a B-Player waits for students or stakeholders to raise issues before acting
Ownership & Accountability: An A-Player takes full ownership of program delivery and doesn’t let things slip through the cracks, whereas a B-Player completes tasks but may drop follow-ups or need reminders.
Process Thinking: An A-Player builds and improves scalable systems proactively, while a B-Player sticks to existing processes without questioning or optimizing them.
Attention to Detail: An A-Player spots and fixes small issues before they escalate, while a B-Player misses details that can lead to errors or delays.
Impactful Communication: An A-Player communicates clearly, promptly, and with context; a B-Player’s communication is often vague, delayed, or incomplete.
Learning Agility: An A-Player regularly identifies and drives process improvements or automation, whereas a B-Player relies on existing systems and seldom suggests change.
Must Haves:
0-2 years of experience in managing students or program operations, ideally in an ed-tech organization. (We’re not fussed about the exact years of experience, as that’s just a proxy for your skill level.)
Ability to manage independently in a fast-paced, in-office setup, with strong daily execution discipline
Experience managing student escalations or delivering difficult feedback empathetically
Structured documentation skills, especially for tracking batch progress, student data, and internal workflows
Experience in cross-functional coordination, including with trainers, evaluators, and internal teams
Hands-on proficiency with tools like MS Excel, PowerPoint, Google Sheets, Notion, Slack, and Zoom
Good-to-haves:
Comfort working in non-hierarchical, high-trust teams, where initiative and clarity are valued over seniority
Track record of process improvements or reducing delivery errors in operational roles
Selection Process:
As a small team, we must get to know each other before taking the leap. We want to ensure you succeed in your role within our team. Each conversation with us will last about 30-60 minutes.
Technical Exercise: This is a specific assessment designed to evaluate your fit for this role
Setting Expectations: This will be a call to understand your profile briefly and share the details of the selection process.
Conversation 1: This will be a detailed assessment review conversation with our Operations Lead to go over your submission for the technical exercise, along with other competencies required for the role.
Conversation 2: This will be a conversation with our HR Lead wherein you can expect to be evaluated on the competencies needed for the job (mentioned above).
Conversation 3: A conversation with our CEO to ensure that there is a fit with the Kraftshala Kode.
Extending an offer: If all goes well, we will extend an offer that will mention the relevant details.